The MRI Benchmark Information Portal
This portal is designed to help you understand the MRI Benchmark's results and provide guidance on how to create outcomes for improvement.
Watch Promo
Designed for organizations that have completed the MRI Benchmark and want to learn more. This learning site contains videos focused on understanding how to interpret the MRI results. It also provides guidelines on how to set priorities for action based on these results. Finally, we have a document focusing on best practices for improvement. The team at MarketCulture hopes you enjoy this short course and move your business toward a stronger customer culture!
Your Instructor
Dr Linden Brown has worked as a management consultant, academic and an entrepreneur in start-up organizations. For more than 20 years he has worked with multi-national firms in North America, Europe and Asia-Pacific to develop their market-focus capabilities and business strategies. He has had Visiting Professor appointments at several universities including INSEAD (France), Cranfield (England) and the University of Technology, Sydney (Australia). Linden has published 14 books on management, marketing and strategy.